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why no one is finding your content

Why No One Is Finding Your Stuff Written by John Jants Read more in Duct Tape Marketing

Marketing Podcast with Brian Dean

I believe the elements of SEO have now grown to a strategic level. In other words, when you plan your messaging, website structure and content for your marketing, you better incorporate some of the research into what is seen as a technical aspect of SEO.

My guest for this week’s episode of the Duct Tape Marketing Podcast is Brian Dean. He is a digital marketing expert and the founder of Backlinko, an SEO training blog. He and I discuss on-page ranking factors and the simple steps you need to apply to every piece of content to get online.

Since launching Backlinko, Brian has made a name for himself by publishing practical strategies that marketers can use to grow their online business. Backlinko is one of the most popular marketing blogs online now. Did we mention that he has built this growing business while traveling in countries like Thailand, Japan, Spain, and Turkey? this is true. He currently resides in Berlin, Germany.

Question I ask Brian Dean:

  • What are some of the most important things to know about SEO?
  • What is LSI?
  • Are internal and external links still valuable?

What you will learn if you listen:

  • Why keyword research is so important
  • Which on-page ranking factors are still important
  • Why your page title shouldn’t be your URL

Episode highlights and more about Brian Dean:

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Are you an independent marketing consultant or agency owner? If so, you might want to check out the Duct Tape Marketing Consultant Network. This is a growing group of independent marketing consultants and agencies that are partnering and collaborating using duct tape marketing tools, and truly growing their businesses. Check it out at ducttapemarketingconsultant.com.

Need more tips on Search Engine Optimization? Check out our complete guide to SEO. For more tips on website design, check out our Small Business Guide to Website Design.

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