Beginner Guide

8 Social Selling Metrics to Measure Success

Social media is fast emerging as the go-to channel for salespeople looking for new possibilities. According to LinkedIn, 78% of…

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How to use Google’s Business Messages to engage with your customers

Online customers don’t have the luxury of walking up to a salesperson and asking an important question—but they still expect…

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2022 Sprout Social Index: Social media trends for the UK and Ireland

The post The 2022 Sprout Social Index: Social Media Trends for the UK and Ireland First appeared on Sprout Social.

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The Sprout Social Index, Edition XVIII: US Forecast

For most businesses, social media isn’t optional anymore. As more departments and industries discover the limitless opportunity of social, marketing…

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How a link in bio instagram tool can boost your brand

As a marketer, you’ve probably heard, read or typed “click link in bio” at least once. It’s become synonymous with…

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TikTok Analytics: A Guide for Marketers

While TikTok appears to be primarily a platform for social interaction and short-form video content, it offers a lot of…

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11 Social messaging apps every marketer should know in 2022

Social media messaging is an integral part of daily life for most of us. Today, 70% of people agree they…

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15 TikTok ideas to boost engagement on your videos

If you’ve spent any time scrolling through TikTok, you’re likely impressed by the seemingly endless video ideas brands and content…

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TikTok Challenges: What Are They and Why They’re Great for Brands

Brand new to the concept of TikTok challenges? Challenges are a cornerstone of TikTok and represent some of the most…

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8 of the Toughest Social Media Marketing Challenges (And How to Overcome Them)

Ready to tackle the biggest social media challenges? If you’re struggling to grow your brand’s social presence, you’re certainly not…

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